SEO masterclass for business leaders and employees.
Learn how to increase the visibility of your business on search engines organically
Getting to grips with SEO
Getting your business online is easy, but getting it found by your audience often proves complicated. The Google SEO masterclass can upskill and teach you the processes you need to know to succeed with your strategy.
Why choose this masterclass
The landscape of SEO is continually changing, whether it's algorithms rolled out by Google or human search behavior adjusting to new trends. In this masterclass, you learn the latest skills and techniques in Search Engine Optimisation to make your website content discoverable for your customer base and increase its find-ability.
A great SEO strategy focuses on optimising your website to ensure your products and services are visible to Google and alternative search engines.
You know your products and website better than anyone else. Take control of the results by learning the fundamental skills agencies use for SEO services by learning and developing the strategies yourself. There is no better feeling than seeing the time and effort you've put in and the skills gained result in customers' finding your content and taking action.
This masterclass not only teaches the theory behind search engine algorithms, but debunks the SEO myths, introduces you to the practical elements for organic ranking, and demonstrates how to strategically deploy an optimization plan that caters to all search engine requirements.
You learn vital concepts relating to internet marketing and all the elements contributing to its effectiveness for digital marketing. From what/how does SEO work? What is meant by on-page, off-page, and technical SEO, mastering ranking factors, and getting your business's digital presence visible to all your target demographic.
Session overview
You'll learn what is required to develop a website that works well with Google for local, regional, and international performance.
You will also learn the importance of off-site optimisation techniques, link building, developing measuring metrics, and tracking keywords your competitors and customers use.
Who should attend the masterclass?
This masterclass is ideal if you're new to SEO and unsure where or how to begin. Suppose you're about to hire an agency or freelancer and want to ensure you're getting value for money. In that case, this masterclass is designed to equip you to develop a sound knowledge, and best practices approach to SEO for any business needs.
Whether you're looking to brush up on your skills or have a business that requires search engine optimisation improvements, this digital session will provide you with the solid grounding you need to kick start your efforts.
Delivery
We deliver our classes via zoom interactive sessions, whether it's 1-2-1 or in a small group. Classroom-style delivery can be arranged. This is possible for individuals and businesses who require 1-2-1 sessions to avoid sharing critical information. No matter your requirement, you benefit from concise and dedicated learning.
Get in touch via our contact page to learn more about the masterclass and upcoming dates.